Friends With Benefits

Are you a Trainer or Coach? Do you have a referral program? How active is it?

Did you know that 72% of physical activity groups get their new participants from referrals. Having an active referral program is a high priority for developing new participants.

Having new participants join in means that others can make more friends, experience more diversity, build social capital, more self esteem and confidence. More people to support each other and enjoy social activities with. Leading to not only a physically, mentally and socially healthier group but also a healthier local community.

Referral programs can take many forms. See the latest paper from Sophie Leming, MSc Health Psychology, MSc Human Movement Science, a great friend and supporter of Jōbu 🤼🏋🏽🌳https://ca20.black/2022/09/16/getting-those-who-are-not-active-active-using-behavioural-science-referral-techniques/